Japan basics
47% of Internet Traffic In Japan Comes From Smartphones
Adobe’s latest Digital Insights reported that 47% of overall Internet traffic in Japan came from smartphones in 2016. Adobe conducted the research in 12 countries. The Japan’s smartphone traffic share on Internet was the highest among them. According to their past reports, the Internet traffic share of smartphones in Japan[…]
Continue »First Japanese gTLD is Now Available
On January 16th, Google Registry opened “Hajimeyou.Minnna” to begin offering Japanese gTLD “.Minna” (in Japanese characters) domain. “Minna” means “everyone” in Japanese. “Internet is for everyone. We think the word is perfect one to start the Japanese gTLD domain offering.” said Google. The domain can be registered via several domain[…]
Continue »Japan’s Top Brands 2013
Nikkei BP Consulting has released it’s “Brand Japan 2013” survey results. The survey asked 60,000 people about 1,500 brands. The B2C brands were evaluated by consumers. Apple held #1 position among B2C brand, followed by Google, Uniqlo, YouTube, and Studio Ghibli. Apple’s products such as iPhone, iPod, and iPad also[…]
Continue »Converting the visitors with localized site
When people don’t convert as much as you’d like them to on your localized website, there are 5 things to consider before you give up on that market. Check them to find out where the bottle neck and make some improvements without spending a fortune.
Continue »Website Localization for Japan – Search Ranking
Search results can be quite different when you search in different country, even when you use exactly the same search term. Here are examples of the search results in US vs Japan.
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