March 29, 2018

Japanese SEO – What Are The Differences?

When we talk about the International SEO, often times, we do that under the assumption of everyone having the basic SEO knowledge and skill sets. People seem to feel more comfortable working on the European […]
March 10, 2018

2017 Ads Spends Report from Japan

A few weeks ago, Dentsu released the 2017 annual report on the advertising expenditures in Japan. (https://www.dentsu.com/news/release/2018/0222-009475.html) According to the report, the overall spending on advertising grew to 6.4 trillion yen (approx. US$60 billion) last […]
August 28, 2017

Insights into Japan’s Generation Z

Each generation seems to have different online behaviors and habits. Many data shows that Baby-Boomers still conduct majority of online activities from PC, while younger generations are glued to their smartphones. For the past 2-3 […]
January 16, 2014

First Japanese gTLD is Now Available

On January 16th, Google Registry opened “Hajimeyou.Minnna” to begin offering Japanese gTLD “.Minna” (in Japanese characters) domain. “Minna” means “everyone” in Japanese. “Internet is for everyone. We think the word is perfect one to start […]