March 5, 2009
Published by Motoko Hunt at March 5, 2009

Google Japan’s intension in doing pay-per-post campaign

Google Japan's pay-per-post fiasco has become a huge news in the search industry all over the world. But did they really mean to do a link spam? I think not, and this is my thought on the whole case after watching everyone is spinning it as a link building scheme.
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March 5, 2009
Published by Motoko Hunt at March 5, 2009

Key points in launching a Global website

Ad more companies developing global websites, they are facing new and often times unexpected challenges in launching and managing the websites. There are some key points in launching a global website that makes you better ready for it. Also, read my interview about the topic and come to my session at SES NY on March 24.
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February 11, 2009
Published by Motoko Hunt at February 11, 2009

“Mobile Search” and “Keyword & Content” sessions at SES London

I'm doing "Mobile Search" and "Keyword & Content" sessions at SES London next week in Islington, UK. While "mobile search" hasn't happened in US, UK and in Europe, it has been happening... in fact it's huge in Asia especially in Japan. I hope to introduce some ideas of how to integrate mobile into the marketing mix.
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January 12, 2009
Published by Motoko Hunt at January 12, 2009

Japan’s online advertising market 2008

The summery of online advertising market in Japan in 2008. Review the market from display ads, text ads, ad portals, etc. Also information about "Internet advertising Value Index Project" by major online businesses in Japan such as Yahoo and Microsoft.
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