Content

Content Optimization and Content Marketing

Content marketing has become one of the important pillars of digital marketing for businesses. It is a way to focus on creating content that is relevant to people’s interests and provides information that is valuable to them. The “people” can be the general audience, or a specific target audience for[…]

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What Is Good Content

All SEO knows that having good content is important. According to Google, “Google’s Automated Ranking Systems are designed to present helpful, reliable information that’s primarily created to benefit people, not to gain search engine rankings, in the top Search results. This page is designed to help creators evaluate if they’re producing[…]

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Who Does SEO?

Most of the time, the SEO work is handled either by the in-house SEO person/team or by the SEO agency. Unlike most of the other departments who have focused job function and areas of responsibility, SEO work involves numerous focused areas such as web design, IT, content, and marketing. The[…]

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