Content Archives

February 23, 2023

Published by Motoko Hunt at February 23, 2023

International Content Optimization Tips No One Talks About

When people talk about International SEO and content optimization, their focus is usually on keywords and translation. While those are important, there are other aspects of content that need to be optimized and localized. Otherwise, […]

January 20, 2023

Published by Motoko Hunt at January 20, 2023

Content Optimization and Content Marketing

Content marketing has become one of the important pillars of digital marketing for businesses. It is a way to focus on creating content that is relevant to people’s interests and provides information that is valuable […]

November 15, 2022

Published by Motoko Hunt at November 15, 2022

What Is Good Content

All SEO knows that having good content is important. According to Google, “Google’s Automated Ranking Systems are designed to present helpful, reliable information that’s primarily created to benefit people, not to gain search engine rankings, in […]

September 19, 2021

Published by Motoko Hunt at September 19, 2021

International Content Marketing: The Importance of Understanding the Local Interests

Much has already been written about the importance of content to the website and the online marketing. Whether you believe the content is king or not, it is the fact that your efforts should be […]

September 6, 2019

Published by Motoko Hunt at September 6, 2019

Who Does SEO?

Most of the time, the SEO work is handled either by the in-house SEO person/team or by the SEO agency. Unlike most of the other departments who have focused job function and areas of responsibility, […]

June 28, 2019

Published by Motoko Hunt at June 28, 2019

Why Your Localized Content Are Not Optimized

The translation and localization tools and services have been improved tremendously with higher skilled professionals and machine learning. However, I still find websites with low-quality content due to the translation mistakes on a daily basis. […]