April 3, 2024

Japanese Search Advertising Spend Tops 1 Trillion Yen

Video Advertising Achieves Double-Digit Growth The breakdown of Internet advertising media spending was released from the survey results of “Total Advertising Expenditure in Japan 2023” announced by Dentsu the other day. Internet advertising media spending […]
March 7, 2024

Japan’s 2023 Advertising Spending Hit The Highest

According to Dentsu’s “2023 Advertising Expenditures in Japan,”‘ which was published on February 27, 2024, Japan’s total advertising spending, as well as advertising expenses by media and industry, Japan’s total advertising expenditure in 2023 (January […]
February 28, 2024

Google Sued by 90 Doctors Over Damaging Reviews in Japan

The user reviews are very helpful and can influence other’s actions significantly. Good reviews would encourage conversions and bad reviews could not only decrease the conversions but also damage the entire business. Recently, my doctor […]