According to ComScore Japan’s latest report, Google sites (YouTube) is holding the king of most popular video sharing site position followed by Dwango and FC2. The report also shows that the adult between 35-44 prefer Google sites, and the younger generation between 15-22 prefer Dwango.

“VEVO”, “Fuji Television”, and “Sony Music Entertainment Japan” are the most popular YouTube channels in 2012. The data shows that the average viewer spends 19.5 minutes on VEVO.