March 22, 2013
Nikkei BP Consulting has released it’s “Brand Japan 2013” survey results. The survey asked 60,000 people about 1,500 brands. The B2C brands were evaluated by consumers. Apple held #1 position among B2C brand, followed by […]
February 9, 2011
When people don't convert as much as you'd like them to on your localized website, there are 5 things to consider before you give up on that market. Check them to find out where the bottle neck and make some improvements without spending a fortune.
January 24, 2010
Search results can be quite different when you search in different country, even when you use exactly the same search term. Here are examples of the search results in US vs Japan.
December 17, 2009
How to localize the forms for Japanese market so that you won't lose people came to your site and ready to register or order for stupid usability mistakes.