Japanese SEM
Using # (Hashtag) for Keyword Research
Over the years, how search marketers view and treat keywords have changed. While some are still trying to “game” the keywords, most of us are focusing more to create content that provides benefits to the searchers and site visitors. But, it doesn’t mean that the keywords became irrelevant to the[…]
Continue »Dentsu Scamed 2.3 Billion Yen from Internet Ad Customers
Last week, Dentsu, one of the largest advertising agencies in Japan, had a press conference to admit and apologize about the fraud they have committed against their advertising clients. The fraud was made through Internet advertising impacted their 111 clients including Toyota for the amount of 2.3 billion yen (US.3[…]
Continue »5 Things to Know About Yahoo Japan Advertising
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Continue »Google AdWords Update for Japan
Google’s new AdWords ad setting allows advertisers in Japan to create more relevant ads for the keywords. See the new ad standard.
Continue »Search Marketing for Small Business
What are the SEO best practices for small businesses? Can small sites with small budget go against big sites in search?
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