SEM
Baidu’s Own Content Taking Over Search Results
Baidu is still dominating China’s search market. Some of the newer search engines such as 360 search, Sogou, and Shenma (mobile) are growing, but Baidu maintains the top search engine spot in China with more than 75% share. Therefore, it is crucial for businesses, who are targeting Chinese market to[…]
Continue »International SEO & SEM – How To Find The Market
Internet brings unlimited opportunities to the businesses. You are no longer limited by the physical presence. You can conduct the business internationally, while taking care of the business locally. Expanding the target market is one of the ways to grow the business. With good SEO and PPC campaigns, even a[…]
Continue »Dentsu Scamed 2.3 Billion Yen from Internet Ad Customers
Last week, Dentsu, one of the largest advertising agencies in Japan, had a press conference to admit and apologize about the fraud they have committed against their advertising clients. The fraud was made through Internet advertising impacted their 111 clients including Toyota for the amount of 2.3 billion yen (US.3[…]
Continue »Japan Digital Market – New Business Collaborations
Several new business collaborations came out in Japan in May. Here are 3 of them, which maybe of interests to digital marketers. Yahoo Japan and Nihon Teradata announced their technical partnership to create the next generation data analytic. With the partnership with Teradata Labs, Yahoo Japan plans to accelerate the[…]
Continue »5 Things to Know About Yahoo Japan Advertising
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