September 22, 2009
According to the report by Japan's MIAC, the PPC advertising market in 2008 grew 20% from 2007 reaching $1.3 billion, and may become $2 billion market by 2013. Read more stats here.
August 28, 2009
Yahoo Japan announced today that Overture Japan will operate under Yahoo Japan brand starting October 1, 2009. Overture is currently a subsidiary of Yahoo Japan, providing the PPC services for PC and mobile for Japanese search market.
August 19, 2009
With Softbank president's "Go" sign for bing-Yahoo alliance, Yahoo could further expand the market share in Japan with bing's pillar search services, which are all popular among Japanese search users.
March 5, 2009
Google Japan's pay-per-post fiasco has become a huge news in the search industry all over the world. But did they really mean to do a link spam? I think not, and this is my thought on the whole case after watching everyone is spinning it as a link building scheme.
March 5, 2009
Ad more companies developing global websites, they are facing new and often times unexpected challenges in launching and managing the websites. There are some key points in launching a global website that makes you better ready for it. Also, read my interview about the topic and come to my session at SES NY on March 24.
January 12, 2009
The summery of online advertising market in Japan in 2008. Review the market from display ads, text ads, ad portals, etc. Also information about "Internet advertising Value Index Project" by major online businesses in Japan such as Yahoo and Microsoft.