March 5, 2009

Key points in launching a Global website

Ad more companies developing global websites, they are facing new and often times unexpected challenges in launching and managing the websites. There are some key points in launching a global website that makes you better ready for it. Also, read my interview about the topic and come to my session at SES NY on March 24.
February 11, 2009

“Mobile Search” and “Keyword & Content” sessions at SES London

I'm doing "Mobile Search" and "Keyword & Content" sessions at SES London next week in Islington, UK. While "mobile search" hasn't happened in US, UK and in Europe, it has been happening... in fact it's huge in Asia especially in Japan. I hope to introduce some ideas of how to integrate mobile into the marketing mix.