How to Create Rich Snippet for Google Japan

Posted at December 5, 2009, in Japanese SEO

Rich Snippets was just rolled-out in Japan, which is the second market to use this feature. August and December are 2 of the biggest gift giving months in Japan, and this new feature came out just in time to help those holiday shoppers.

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Key points in launching a Global website

Posted at March 5, 2009, in conferences, Japanese SEO

Ad more companies developing global websites, they are facing new and often times unexpected challenges in launching and managing the websites. There are some key points in launching a global website that makes you better ready for it. Also, read my interview about the topic and come to my session at SES NY on March 24.

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Search Engine Optimization in Japan – Google Blogoscoped interview

Posted at July 29, 2008, in Japanese Online Market, Japanese Search Engines, Japanese SEO

My interview with Google Blogoscoped about Search Engine Optimization in Japan. I had fun doing it, and glad to hear some great feedbacks. I hope it would encourage people to consider Japan as their main target market.

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Search box in ads

Posted at October 1, 2007, in Japanese SEM, Japanese SEO

Using the search box in advertising has become very popular in Japan. You see the search box in TV commercials, magazine ads, online ads, etc. etc. It’s every where, but do they really rank for the search term?

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