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Japanese Social Media Stats
People used to refer to Japanese Social Media Networking Services (SNS) market as “Galapagos of SNS”. However, Western born SNSs have been getting a good traction in Japan in the past a few years. Social Media Lab has published the latest Social Media statistics in Japan. Here are some of[…]
Continue »Good Bye 2016
2016 was another eventful year for the search marketing and digital marketing industries. The search engines such as Google, Yandex, and Baidu continue to change the algorithms as well as their advertising products. Social media companies are also changing. While the changes are good (in most cases) to the consumers[…]
Continue »International SEO & SEM – How To Find The Market
Internet brings unlimited opportunities to the businesses. You are no longer limited by the physical presence. You can conduct the business internationally, while taking care of the business locally. Expanding the target market is one of the ways to grow the business. With good SEO and PPC campaigns, even a[…]
Continue »Dentsu Scamed 2.3 Billion Yen from Internet Ad Customers
Last week, Dentsu, one of the largest advertising agencies in Japan, had a press conference to admit and apologize about the fraud they have committed against their advertising clients. The fraud was made through Internet advertising impacted their 111 clients including Toyota for the amount of 2.3 billion yen (US.3[…]
Continue »Getting More Out Of Your On-Site Search Data
It is becoming harder and harder to obtain the keyword data from both organic search and paid search. Keyword tool data has become unreliable. It feels as if we’ve entered the dark age of search engine marketing. The good news is that we still have 100% access to our own[…]
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