September 22, 2009
According to the report by Japan's MIAC, the PPC advertising market in 2008 grew 20% from 2007 reaching $1.3 billion, and may become $2 billion market by 2013. Read more stats here.
September 15, 2009
New Yahoo Japan's keyword assist service that automatically converts Roma-ji into Japanese characters could impact on the popular keywords, and to your SEO strategy.
September 10, 2009
Japan's Kakaku.com's report shows that more than 20% have Smartphone, and more than 25% of people under 39 have Smartphone. I was surprised to see that more than 28% of teens responded that they had Smartphone. Note that 14.5% of teens said that they didn't have any cell phones.
September 9, 2009
The recap of the first ad:tech conference held in Tokyo, Japan in Sept 2009. While majority of sessions were (mass) advertising heavy, the exhibit hall was filled with search vendors. Great conference with eager to learn delegates.
August 28, 2009
Yahoo Japan announced today that Overture Japan will operate under Yahoo Japan brand starting October 1, 2009. Overture is currently a subsidiary of Yahoo Japan, providing the PPC services for PC and mobile for Japanese search market.
August 25, 2009
Many foreign words have been imported and adopted by Japanese, but that doesn't mean that Japanese understand the true meaning of these words even if they use them. Here's a list of top ranking IT words that many Japanese have no clue.