The interesting and unique fact about the search marketing is that 9 out of 10 times, the success, effectiveness, and efficiency of your work is up to someone else. Even the companies who do everything […]
People used to refer to Japanese Social Media Networking Services (SNS) market as “Galapagos of SNS”. However, Western born SNSs have been getting a good traction in Japan in the past a few years. Social […]
2016 was another eventful year for the search marketing and digital marketing industries. The search engines such as Google, Yandex, and Baidu continue to change the algorithms as well as their advertising products. Social media […]
Internet brings unlimited opportunities to the businesses. You are no longer limited by the physical presence. You can conduct the business internationally, while taking care of the business locally. Expanding the target market is one […]
Last week, Dentsu, one of the largest advertising agencies in Japan, had a press conference to admit and apologize about the fraud they have committed against their advertising clients. The fraud was made through Internet […]
It is becoming harder and harder to obtain the keyword data from both organic search and paid search. Keyword tool data has become unreliable. It feels as if we’ve entered the dark age of search […]